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  1. Home
  2. Glossary
  3. GEO (Generative Engine Optimization)

GEO (Generative Engine Optimization)

Generative Engine Optimization (GEO) is the practice of optimizing your content so AI search engines—like ChatGPT, Perplexity, and Gemini—can discover, understand, and cite it. GEO complements traditional SEO by addressing how LLMs index and surface information. Zeiko combines SEO audits with AI visibility analysis to help you optimize for both traditional and generative search.

What You Get

Key concepts and definitions

Semantic structure
Content organized so AI systems can parse and attribute correctly.
Schema and metadata
Schema markup and metadata that help LLMs understand page purpose.
Citation readiness
Content that is easy for AI to cite with proper attribution to your brand.

Frequently Asked Questions

Related Terms

Explore related SEO and AI terms

  • llms.txtA proposed standard, similar to robots.txt, that helps LLMs discover and understand your website content.
  • AI VisibilityHow discoverable your content is in AI search engines like ChatGPT, Perplexity, and Gemini.
  • Generative SearchAI-powered search experiences where LLMs answer queries by synthesizing and citing web content.

GEO (Generative Engine Optimization)Get started

Ready to improve your AI visibility?

Use Zeiko to audit your site, generate llms.txt, and optimize for both traditional and AI search.

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